Yesterday, we took a look at ‘social media’ sites from 30,000 feet. The intention was to give entrepreneurs a bit of a ‘heads-up’ that Robert and I intend to tackle some of the better known of these sites/businesses over the next few months – in upcoming BusinessCast podcasts and in this blog.
Well, wouldn’t you know it?! Sure enough, a whole bunch of ‘social media’ news hit the Internet over the last 24 hours. So, below find a quick round-up of some of the most interesting social media-related news stories that have found their way in to the general media over the last few days. I’ve also included three links that along with yesterday’s post provide a nice introduction to social media.
Chances are you and/or one of your colleagues has signed up to LinkedIn - a service that connects people around the ‘six degrees of separation‘ premise (i.e. you are probably somehow connected to someone that someone else wants to connect with). Having been a round for a few years, LinkedIn has made some significant in-roads with people from across industries and at all organizational levels. It turns out that the potential of matching news to connected professionals has not escaped one of the more traditional media - the New York Times: New York Times and LinkedIn Enter Partnership
Digg. A very cool idea. Imagine you’re surfing the web and you find a site or story that you’re genuinely interested in. How exciting would it be to be able to ‘flag it’ so that other people could see it and get excited about it too? Now, imagine that functionality promoting your product, service, newsflash or cause. There’s the potential power of Digg. The potential is so vast in fact that Google almost invested $200 million dollars to purchase Digg. But, according to a recent article, Digg – a ‘poster child’ for social media may be less social than most everyone thought: Digg – One Third of the Most Successful Social Media Site is Actually Dictated by Only 10 People.