Business by Association

If you’re like most successful entrepreneurs, you’ve found great value in belonging to professional associations. But, what about getting involved in the leadership of an association? What’s involved? What are the benefits? Is it right for you? Is it right for you now?

To answer these questions, in BusinessCast Podcast #111 — Business by Association, Robert and I gather practical insights about this topic from the President of one of Canada’s most prestigious and dynamic associations — the Canadian Association of Women Executives and Entrepreneurs (www.CAWEE.net). As a successful entrepreneur herself, Beth Parker speaks candidly about the realities of leading this forward-looking association.

After listening to Business by Association, you’ll know if/when it makes sense to pursue a role in leading an association — for you and your business. Finally, here are some resources that you can tap into about association leadership/management:

Resource Centre for the American Society of Association Executives/and The Center of Association Management; and

List of Publications by the Canadian Society of Association Executives.

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