Should you really ‘give’ to charities?
As an entrepreneur, you are passionate about your businesses. And, if you’re like most business owners/managers, your enthusiasm spills over to community organizations and causes – whether they are local or International, social or environmental.
But, how do you truly harness your commitment and apply resources in a way that makes you feel rewarded as well as gives you some meaningful business payback?
In show #63 – Good Deeds that Drive Business – our special guest, Shanan Spencer-Brown, Kinark Foundation’s Executive Director (www.kinark.on.ca) provides some rare advice so that owners of small and medium-sized firms, just like you, can achieve real benefits such as the following – without having to break the bank:
Increased community profile
Branding yourself a ‘good corporate citizen’
Making yourself more attractive to potential employees
Boosting your employees’ morale
Exposure to new networking opportunities