Talkin’ ‘Bout Whose Generation?

Entrepreneurs know: To be succesful – i.e. functional and adaptive – leaders need to employ and inspire the insights and skills of people of various ages. At the same time, entrepreneurs know that while mixing people of different generations sparks creativity it also gives rise to some very real challenges.

We pick up this topic in our second interview with business coach Robin Kennedy in BusinessCast Podcast #80 – Talkin’ ‘Bout My Generation.

Of course, business owners can lead and manage the mix of generations by better understanding how generations view their at-work and out-of-work lives. And three key resources that can help you successfully build upon your understanding include the following:

1. A Boomer’s Guide to Communication with Gen X and Gen Y. This Business Week article summarizes how these two generations approach items including: technology, compensation, collaboration, workplace gossip, attire, socializing and corporate loyalty.

2. If your business requires the energies of those who are currently graduating, review the recent Globe and Mail article, The Class of 2012: Mr. Google’s Children.

3. Finally, regardless of how broad the age range of people working at your company is, you can get a solid foundation on managing different generations by reviewing the American Management Association’s highly readable, “Generations at Work“. This has become a seminal piece that clearly and concisely explains the core values, assumptions and expectations of each of the current/evolving generations. To get you inspired, read Robert and my book review. Then, visit the authors’ site which provide some additional resources.

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Coaching for Entrepreneurs

Whenever entrepreneurs share their success stories with Robert and me, we hear a lot of common themes. One of the most prominent themes is the importance that a trusted and compassionate mentor plays in short-term and long-term business success.

It’s because entrepreneurs — at every stage of their personal and professional lives — place such a high value on mentoring that it shouldn’t be a surprise that an industry has arisen that draws on many of the principles of mentoring. That industry: “business coaching”.

We recently had a chance to sit down with Robin Kennedy — an enthusiastic business coach — to hear about her success and how she ignites it in others. Listen to BusinessCast Podcast #78, Coaching for Success and decide for yourself if/when business coaching can help you achieve your goals. At the same time, learn how to squeeze the most from any advisor by listening to How to Get the Most Out of Your Business Advisor.

Remember: Subscribe to the BusinessCast Podcast at iTunes 

Great Book Give-Away (September, 2008)

Robert and I are offering our BusinessCast podcast listeners (and blog readers) leading-edge business resources — for FREE!

Currently the BusinessCast Podcast ‘Great Book Give-Away‘ includes the following titles — mostly from the folks at McGraw Hill:

  • The Four Pillars of Profit-Driven Marketing (2009) – Leslie Moeller and Edward Landry
  • Turn Small Talk Into Big Deals (2009) – Don Gabor
  • How to Talk to Anyone: 92 Little Tricks for Big Success in Relationships (2008) – Leil Lowndes (OUT OF STOCK)
  • Financial Intelligence for Entrepreneurs (2009) – Karen Berman and Joe Knight(OUT OF STOCK)
  • Sales Coaching: Making the Great Leap from Sales Manager to Sales Coach (2009) – Linda Richardson
  • The Inspiring Leader (2009) – John Zenger, Joseph Folkman and Scott Edinger
  • Blogging for Fame and Fortune (2009) – Jason Rich (OUT OF STOCK)
  • Business Lessons from the Edge (2009) – Jim McCormick and Maryann Karinch
  • Smart Networking (2009) – Liz Lynch
  • The Customer Rules: The 14 Indispensable, Irrefutable and Indisputable Qualities of the Greatest Service Companies in the World (2009) – C. Britt Beemer and Robert L. Shook
  • Groundswell: Winning in a World Transformed by Social Technologies (2009) – Charlene Li and Josh Bernoff (OUT OF STOCK)
  • The Extraordinary Leader (2009) – Joseph Zenger & Joseph Folkman
  • Get Content Get Customers (2009) – Joe Pulizzi and Newt Barrett
  • Am I the Only Sane One Working Here (2009) – Albert Bernstein
  • The Organizational Champion (2009) – Mike Thompson
  • The Purpose Linked Organization (2009) – Alaina Love and Marc Cugnon
  • Every Family’s Business (2009) – Thomas William Deans
  • Performance Intelligence at Work (2009) – Julie Bell
  • Databases: A Beginner’s Guide (2009) – Andy Oppel
  • Digital Strategies for Powerful Corporate Communications (2009) – Paul Argenti
  • Winning Sales Letters (2009) – Ralph Allora
  • PowerPoint Presentations That Sell (2009) – Adam Cooper
  • Mastering Communication at Work (2009)
  • Fearless Leadership (2009) – Loretta Malandro
  • Click: 10 Truths for Building Extraordinary Relationships (2009) – George Fraser
  • Financial Statements Demystified (2009) – Bonita Kramer and Christine Johnson
  • Upstarts: How Gen Y Entrepreneurs Are Rocking the World of Business (2009) – Donna Fenn
  • Succession and the Family Business (2009) – John Geddes
  • Loops: The Seven Keys to Small Business Success (2009) – Mike Chaet and Stephen Lundin

Some of these books or so new they aren’t even available in stores yet! So, why not get a jump on your competitors by sending an email to Robert ( to get a FREE copy of one of these business tools.

*Note: These titles are among the BusinessCast Business Book Essentials List.

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