How and When to Mobil-ize Your Business

A few weeks ago we interviewed Michael Younder, senior product marketer at Research in Motion — the home of the ever popular Blackberry. At that time, Michael shared with us valuable insights for entrepreneurs about mobile marketing.

Well, Michael is back. And, this time he’s sharing with us why the Blackberry is such a critical tool for entrepreneurs’ day-to-day success! Listen to Business Cast Podcast #83 Mobil-izing Your Business where we review some exceptional Blackberry business applications for entrepreneurs and Michael talks about the newest Blackberry devices including the Blackberry Bold, Blackberry Flip and the Blackberry Storm.

***Later this month, we’re launching a contest where¬†YOU CAN WIN A BLACKBERRY BOLD! So come back and check out the BusinessCast blog and listen to the BusinessCast podcasts to get details.***

Finally, whether you’re a ‘telephone junkie’ or not, there are several developments that you need to know about this technology in order to build your business. So, here are some useful related resources that you can tap into easily:

Mobile Marketing (an Introduction) – A blog post with a focused selection of useful tools that will help you decide if/how mobile marketing is right for your business.

Research in Motion – Interview #1 – Our first podcast interview with Research in Motion’s senior product marketer, Michael Younder.

Cold Call Warm-Up РA podcast designed to help entrepreneur get the most out of their cold calls Рwho ever is at the other end of the phone.

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